Mini Task 2

Sandwich board mini task. 
This morning my class was given the task of creating our own sandwich board to advertise the product we had advertised in the previous mini task. In my case this would be the Marc Jacobs perfume. For this task we had to work in pairs or in a small group of 3 or 4, so for this mini task me and Marissa teamed up. 


Firstly we had to decide what we wanted our sandwich board to look like. We decided to advertise the perfume by only showing the bottle, instead of creating a standard A3 poster to place on a sandwich board. We printed 2 of the same A3 image of just the perfume bottle, and then glued each of them on to a piece of card to make them a bit thicker, so they weren't so flimsy. 
Next we cut out the perfume bottle, so that was the only shape we didn't want any frame around out image. We thought having the sandwich board in the shape of a perfume bottle was a bit more exciting, and eye catching than just an A3 rectangle. We now had our 2 pictures ready, one to wear on the front and one for the back we just needed to decide how we where going to attach them and make them wearable. 
We didn't know weather to use string to attach them and then wear them hanging over our shoulders. We had a look at what materials we had in class to use, and we saw a roll of pale flowery wall paper. 
We decided we wanted to use this, as the colours on it match well with the colours on the perfume bottle. So I went to the guillotine and cut 2 long thin strips off the roll. I then stapled the ends together to make a sash, like you see in beauty pageants. I then did the same to the second strip, and then placed them on marissa, one each side to make a cross over effect.
 Once the sash's where in place, we attached the perfume bottles to the front and back, with staples and glue where the cross section is. Now our sandwich board had been created, you could put it on, or take it off like a t-shirt. 
Now that it had been created, we had to go out and take pictures wearing it on location. We thought that boots would be a good location to photograph our sandwich board as they have a perfume corner and all the different perfume bottles in the background would look really good and make it clear that it's perfume being advertised. 
So we walked to boots and asked for permission to photograph in store. Luckily they said yes, and we snapped away. 
This is our contact sheet of all the images we took... 

When we where taking our photos in boots, we knew that we wanted images from the front and the back seen as the sandwich board advertises on both sides. We also decided when we where there that we wanted the images to be portrait not landscape. 
We then looked trough our image, and chose our favourite two, one facing each way. I then uploaded them to PhotoShop and enhanced the colour and changed the exposure, just did basic editing on the images. I then put them together on a plain white background to make it like a magazine double page spread. 

This is our final image. I'm pleased with the result of this, I like how bright and full the image is, theres a lot going on in the background without it being distracting. I really like how bold and eye catching Marissa's dress is, and how the blue in her dress matches the blue flower on the lid of the perfume bottle. When we where making this we where advertising it for young to late teens. I think this is shown with all the bright colours, and also with Marissa modelling and being in that age range. I like the angle that the image on the left was taken at, and I also like the eye contact being made trough the image. 
If I where to change this image, I think I would have the right image showing of the back of the sandwich board a bit more. So marissa would be facing away from me instead of side on. I would also crop the off the draw in the bottom of the right image, it would look good if it where another shelf of perfume, but its just this large area of white.